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INDONESIA
JURISMA: Jurnal Riset Bisnis & Manajemen
Published by Universitas Komputer Indonesia
ISSN : 20860455     EISSN : 2338929X     DOI : -
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
JURISMA: Jurnal Riset Bisnis & Manajemen adalah wadah informasi berupa hasil peneltian, studi kepustakaan dalam rangka meningkatkan penelitian dan ilmu pengetahuan.
Arjuna Subject : -
Articles 6 Documents
 1 
Search results for , issue "Vol 10 No 2: Oktober 2020" : 6 Documents clear
PENGARUH ROTASI PEGAWAI TERHADAP KEBIJAKAN PENGELOLAAN JURNAL ILMIAH PASCA DIBERLAKUKANNYA AKREDITASI BERKALA ILMIAH ELEKTRONIK Erlan Aditya Ardiansyah; Mohamad Ichsana Nur
JURISMA : Jurnal Riset Bisnis & Manajemen Vol 10 No 2: Oktober 2020
Publisher : Program Studi Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Komputer Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34010/jurisma.v10i2.2304

Abstract

The study aimed to describe job rotation influence on scientific journal management policy after the implementation of national electronic journal accreditation. Job rotation in Universitas Padjadjaran (Unpad) was regulated in order to conduct career mapping within the process of permanent employee recruitment. Journal management unit of Faculty of Medicine Unpad managing scientific journal including International Journal of Integrated Health Sciences (IJIHS) was affected by job rotation policy. The method used in this study was qualitative method. The data collected were administrative archives such as assignment letters of the editorial board, documents, and file in IJIHS. The results showed that job rotation can become a problem for journal management. Lack of human resource causes problems in scientific publication, particularly magazine distribution. Job rotation can cause problems for journal management. Keywords: Job Rotation, journal editorial, national journal accreditation
ANALISIS KAPABILITAS DINAMIS IVORY RADIO DALAM MENGHADAPI ERA KONVERGENSI DIGITAL Aisyah Pia Asrunputri; Mutiara Zulkarnaen
JURISMA : Jurnal Riset Bisnis & Manajemen Vol 10 No 2: Oktober 2020
Publisher : Program Studi Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Komputer Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34010/jurisma.v10i2.2676

Abstract

As the technology continues to evolve, it creates opportunities and threats for all the organizations involved in the industry. Dynamic capability is needed to respond those changes for the organizations to survive. Dynamic capability is organizations’ ability to integrate, build, and reconfigure its internal and external competency in responding continuous change, which is a good opportunity for the organization to evolve and grow. With dynamic capability, it can help organizations in reaching its competitive position be it for short term or long term. However, in order to build dynamic capability, organizations must have capacity to shape and sense opportunities and threats also to seize those opportunities also to reconfigure organizational resources be it tangible or intangible resources. Ivory Radio is one of the organizations that succeed to create an infrastructure and mechanism in facing the era of digital convergence. The readiness of Ivory Radio comes from its dynamic capability that makes Ivory Radio stands still in maintaining its competitive position in the industry. Key words: Dynamic Capability, Ivory Radio, Era of Digital Convergence
MINAT BELI KONSUMEN MELALUI APLIKASI TIX ID YANG DIPENGARUHI OLEH SOCIAL MEDIA MARKETING, BRAND IMAGE, DAN E-SERVICE QUALITY Devia Setiawati; Putu Nina Madiawati
JURISMA : Jurnal Riset Bisnis & Manajemen Vol 10 No 2: Oktober 2020
Publisher : Program Studi Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Komputer Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34010/jurisma.v10i2.2770

Abstract

Information technology in Indonesia continues to increase, this is in line with the increasing film industry in Indonesia is also increasingly rapid. One of them appeared online ticket purchase service application, Tix Id. This study aims to find how social media marketing, brand image, e-service quality, consumer purchase intention in the Tix Id application, and how is the partial influence of social media marketing, brand image, and e-service quality on consumer purchase intention in the Tix Id application. This study uses data analysis methods Structural Equation Modeling using the SmartPLS data processing application. The results of descriptive analysis based on respondent responses to social media marketing, brand image, e-service quality, and purchase intention are included in good categories. The results of hypothesis testing based on t-statistic value of the data processing results show that all hypotheses were accepted. Keywords: social media marketing, brand image, e-service quality, and purchase intention.
PENGARUH MOTIVASI KERJA TERHADAP KINERJA KARYAWAN DENGAN KOMIMEN ORGANISASI SEBAGAI VARIABLE MODERASI Muhammad Iqbal Baihaqi; Aditya Christian Paulus
JURISMA : Jurnal Riset Bisnis & Manajemen Vol 10 No 2: Oktober 2020
Publisher : Program Studi Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Komputer Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34010/jurisma.v10i2.2828

Abstract

Human Resource Management have a crucial role in improving employee performance in a company. A company needs to continuously improve their employees’s performance. The influence of motivation and moderation of commitment plays an important role in improving performance. PT x is a labor intensive company which operates in clothing production and export. This research conducted at PT x aims to find out how much influence Motivation has on performance which is partially and simultaneously moderated by employee commitment. This research uses two methods, which is Descriptive Method and Verification Method. The sample for this research are 100 employees whom are chosen randomly. The study concluded that performance is said to be good and motivation is said to be good commitment and motivation on performance which is moderated by employee commitment has a significant effect on both partial and simultaneous performance.
RKETING FOOD MARKETING STRATEGY TALAS BENENG KHAS PANDEGLANG DISTRICT Suhandi Suhandi; Hafidz Hanafiah; Pramudi Harsono
JURISMA : Jurnal Riset Bisnis & Manajemen Vol 10 No 2: Oktober 2020
Publisher : Program Studi Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Komputer Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34010/jurisma.v10i2.2875

Abstract

Penelitian ini bertujuan untuk menganalisis strategi pemasaran makanan tradisional keripik talas beneng khas Kabupaten Pandeglang.Karena selama ini para pelaku usaha keripik talas beneng yang ada di kabupaten Pandeglang masih kesulitan dalam proses pemasaran produknya.Metode yang di gunakan adalah analisis SWOT dengan kekuatan,kelemahan,peluang dan ancaman dari produk keripik talas beneng itu sendiri.Hasil dari penelitian ini menunjukan bahwa proses pemasaran produk keripik talas beneng belum maksimal di Kabupaten Pandeglang.Dengan demikian perlu adanya penerapan bauran pemasaran yaitu : Produk,Harga,Promosi dan Tempat,diharapakan dengan penerpan bauran pemasaran tersebut bisa meningkatkan penjulalan produk keripik talas beneng yang merupakan makanan khas Kabupaten Pandeglang.
WORK SATISFACTION IMPROVED BY INCREASING THE QUALITY OF EMOTIONAL INTELLIGENCE Amelia Julianti Hidayat
JURISMA : Jurnal Riset Bisnis & Manajemen Vol 10 No 2: Oktober 2020
Publisher : Program Studi Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Komputer Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34010/jurisma.v10i2.3139

Abstract

In 2014, PT. X was facing an income loss. It was affected by the changes in the global economic circumstances. The impact has a strong influence on a few company's aspects, one of them is the human resources aspect, such as the decrease in wages and benefits that resulting in the decrease of PT. X employees' job satisfaction. With high employees' emotional intelligence, job satisfaction should be maximally reached. The purpose of this research is to find out the achievement of employees' job satisfaction through emotional intelligence at PT. X. The methods used in this research were descriptive method (qualitative) with respondent’s analysis and verificative method (quantitative) using statistical tests analysis: linear regression analysis, coefficient determination analysis, and hipothetical test. The result shows that employees' job satisfaction can be achieved significantly through emotional intelligence. Keywords: Job Satisfaction, Emotional Intelligence

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